Business Question Paper Grade 11 2019

Marketing isn't what it was once. In today's world, more and more companies are performing business in countries around the globe, and that means a greater number of challenges for professional marketers. If you're planning on expanding your organization to the global marketplace, it is critical to stay informed on current trends in international marketing so that you can pick and choose which would be most beneficial for the company. Here then, are some of those trends and several basic information regarding each.

Social media. One from the most beneficial tools for today's professional marketers might be summed up by 50 % words: social media. No longer just an instrument for sharing pictures of family and cute pet videos, social networks like Facebook, Twitter, Instagram and much more have become an undeniably common way to market and promote your products worldwide. The power of social networking like a advertising tool is evidenced from the major league firms that now utilize it with impressive results: manufacturers like Nike, Starbucks, Pampers, NASA, Denny's and much more can attest to the belief that social networking is still an amazingly effective avenue for marketing services and products world wide.

Video advertising. Live video streaming is a feature that has become increasingly popular among social support systems. Using live video streaming for international advertising and marketing efforts is very effective for the power to give consumers and customers the chance to experience a "real-time" event irrespective of where these are on the planet. Several companies are finding live streaming to be a particularly useful method to conduct question and answer sessions with viewers. This kind of active participation creates a unique connectedness between your business and its particular customers, greatly enhancing loyalty on the brand for the participants and allowing the viewers to provide live testimonials regarding the product or service.

AI (Artificial Intelligence). International companies are currently checking out the power of AI to more efficiently track and analyze consumer shopping behaviors in countries all over the world. This type of information was, until just, an exceptionally time-consuming and challenging group of statistics that was typically only reserved for the largest, most profitable companies which had the manpower needed to collect and analyze the final results. But as a result of AI, this sort of information has decided to be from the grasp of marketers being employed by just about any size organization.

Cross-sector marketing. Put very simply, cross-sector marketing refers on the practice employing very good of other brands to boost the reputation and success of your family. The fast-food industry gives a good example of cross-sector marketing at its most basic level. Studies have shown that fast-food restaurants which might be clustered together in just a short distance of just one another report markedly higher sales than these in isolated locations. This may sound counterintuitive, but the truth is that a number of different fast-food restaurants located inside same few blocks provide you with the consumer which has a great variety of choices and raise the likelihood that shoppers stop to eat. Professional marketers project that cross-sector international marketing can become more commonplace in this coming year, including an increase in strategic partnerships to gain a larger degree of success for anyone involved. Marketing is, undeniably, not what it was once. The simple truth is that our digital age provides marketing professionals with additional opportunities than ever before. Although every one of these trends are essential to bear in mind, keep in mind that the key facet of any international marketing strategy is one area considerably more basic: you have to manage to effectively talk to consumers and customers in other countries. And that will mean employing the services associated with an experienced, professional translator. The first step within your international marketing efforts can take place today by contacting an established translation company and locating the translator that best suits your business's needs.

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