The Netflix Business Model

Marketing isn't what it used to be. In today's world, increasingly more companies are going to do business in countries around the world, which means a large number of challenges for professional marketers. If you're planning on expanding your company to the global marketplace, it is critical to stay informed on current trends in international marketing so that you can select which could be most reliable to your company. Here then, are some of those trends and some basic details about every one.

Social media. One with the most reliable tools for today's professional marketers may be summed up in two words: social networking. No longer just a power tool for sharing pictures of family and cute pet videos, social network sites like Facebook, Twitter, Instagram plus much more are now an undeniably common approach to market and market your services worldwide. The power of social media like a advertising tool is evidenced with the major league companies that now put it to use with impressive results: the likes of Nike, Starbucks, Pampers, NASA, Denny's and more can confirm the truth that social networking is still an amazingly effective avenue for marketing services around the globe.

Video advertising. Live video streaming can be a feature that has been increasingly popular among internet sites. Using live video streaming for international advertising and marketing efforts is particularly effective for its ability to give consumers and potential prospects the opportunity to experience a "real-time" event wherever they are in the world. Several companies have found live streaming to become a particularly useful approach to conduct question and answer sessions with viewers. This kind of active participation produces a unique connectedness between the business and its customers, greatly enhancing loyalty to the brand for the participants and allowing the viewers to offer live testimonials about the product or service.

AI (Artificial Intelligence). International companies are studying the power of AI to more effectively track and analyze consumer shopping behaviors in countries around the globe. This type of information was, until just recently, an exceptionally time-consuming and challenging set of statistics that's typically only available to the biggest, most profitable companies which in fact had the manpower necessary to collect and analyze the results. But as a result of AI, this kind of information will quickly be within the grasp of marketers doing work for virtually any size organization.

Cross-sector marketing. Put very simply, cross-sector marketing refers towards the practice employing the buzz of other brands to boost the reputation and success of your own. The fast-food industry provides a good instance of cross-sector marketing at its most rudimentry level. Studies have shown that fast-food restaurants which might be clustered together in a short distance of just one another report markedly higher sales than others in more isolated locations. This may sound counterintuitive, nevertheless the simple truth is that several different fast-food restaurants located inside the same few blocks provide the consumer with a great variety of choices and improve the likelihood that shoppers will stop to eat. Professional marketers project that cross-sector international marketing will end up more commonplace in this coming year, including an increase in strategic partnerships to get a better degree of success for anyone involved. Marketing is, undoubtedly, not what it really was previously. The simple truth is that our digital age provides marketing professionals with additional opportunities than in the past. Although every one of these trends are essential to make note of, remember that the most crucial element of any international marketing campaign is one area much more basic: you have to be capable of effectively talk to consumers and customers in other countries. And that will mean employing the services associated with an experienced, professional translator. The first step in your international marketing efforts can take place today by contacting an established translation company and locating the translator that is best suited for your organization's needs.

At MI Translations, our commitment to our customers can be as unwavering as our dedication to providing accurate, precise english to korean translation. We have been capable to distinguish ourselves as a result of our team along with the processes we employ to steer our work.