Business Strategy Slide Deck

Marketing isn't exactly what it was once. In today's world, a growing number of companies are doing business in countries around the world, which means more challenges for professional marketers. If you're planning on expanding your small business into the global marketplace, it is advisable to stay informed on current trends in international marketing in order to select which will be most beneficial for your company. Here then, are a few of those trends and several basic details about each.

Social media. One in the best tools for today's professional marketers might be summed up in 2 words: social media marketing. No longer just something for sharing pictures of family and cute pet videos, social networking sites like Facebook, Twitter, Instagram plus much more are now an undeniably common strategy to market and promote your services and products worldwide. The power of social websites as a marketing tool is evidenced with the major league firms that now put it to use with impressive results: the likes of Nike, Starbucks, Pampers, NASA, Denny's and more can attest to the truth that social networking remains to be an incredibly effective avenue for marketing services and products around the globe.

Video advertising. Live video streaming is really a feature that has become ever more popular among internet sites. Using live video streaming for international promoting efforts is especially effective due to the capability to give consumers and potential prospects the chance to experience a "real-time" event no matter where these are on the planet. Several companies have discovered live streaming to become particularly useful strategy to conduct question and answer sessions with viewers. This kind of active participation generates a unique connectedness between your business and it is customers, greatly enhancing loyalty on the brand for the participants and allowing the viewers to offer live testimonials in regards to the product or service.

AI (Artificial Intelligence). International companies are presently going through the power of AI to better track and analyze consumer shopping behaviors in countries all over the world. This type of information was, until recently, a very time-consuming and challenging pair of statistics that's typically only available to the biggest, most profitable companies which have the manpower forced to collect and analyze the outcome. But thanks to AI, this kind of information will quickly be inside grasp of marketers working for just about any size organization.

Cross-sector marketing. Put very simply, cross-sector marketing refers towards the practice of employing very good of other brands to boost the reputation and success of your. The fast-food industry gives a good example of cross-sector marketing at its most basic level. Studies have shown that fast-food restaurants which are clustered together inside a short distance of 1 another report markedly higher sales than those in more isolated locations. This may sound counterintuitive, though the simple truth is that several unique fast-food restaurants located from the same few blocks provide the consumer which has a tremendous variety of choices and increase the likelihood that shoppers will stop you can eat. Professional marketers project that cross-sector international marketing will end up more commonplace with this coming year, including an increase in strategic partnerships to realize a better level of success for anyone involved. Marketing is, undeniably, not what it had been. The simple truth is that our digital age provides marketing professionals with more opportunities than ever before. Although each one of these trends are important to make note of, keep in mind that the key element of any international marketing strategy is one area a lot more basic: you have to have the ability to effectively talk to consumers and customers far away. And that will mean employing the services of the experienced, professional translator. The first step with your international marketing efforts can take place today by contacting a good translation company and choosing the translator that best suits your organization's needs.

At MI Translations, our persistence for our customers can be as unwavering as our dedication to providing accurate, precise translation service. We have been capable to distinguish ourselves as a result of our team and the processes we employ to steer our work.