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Marketing isn't just what it was once. In today's world, more and more companies do business in countries all over the world, which means a large number of challenges for professional marketers. If you're planning on expanding your company in the global marketplace, it is advisable to stay informed on current trends in international marketing in order to select which will be most reliable on your company. Here then, are a handful of those trends and some basic information regarding each one of these.

Social media. One with the best tools for today's professional marketers can be summed up by 50 % words: social media marketing. No longer just something for sharing pictures of family and cute pet videos, social network sites like Facebook, Twitter, Instagram and much more are actually an undeniably common approach to market and market your services and products worldwide. The power of social media marketing being a marketing device is evidenced through the major league businesses that now utilize it with impressive results: manufacturers like Nike, Starbucks, Pampers, NASA, Denny's and others can attest to the truth that social networking is still an incredibly effective avenue for marketing services around the globe.

Video advertising. Live video streaming is really a feature that has become more popular then ever among social support systems. Using live video streaming for international marketing and advertising efforts is specially effective due to the capability to give consumers and potential prospects the opportunity to experience a "real-time" event no matter where they are on the planet. Several companies are finding live streaming becoming a particularly useful strategy to conduct question and answer sessions with viewers. This kind of active participation results in a unique connectedness relating to the business and its customers, greatly enhancing loyalty on the brand by the participants and allowing the viewers to offer live testimonials regarding the product or service.

AI (Artificial Intelligence). International companies are currently studying the power of AI to better track and analyze consumer shopping behaviors in countries around the world. This type of information was, until recently, a very time-consuming and challenging pair of statistics that has been typically only restricted to the most important, most profitable companies that have the manpower forced to collect and analyze the final results. But as a result of AI, this kind of information will quickly be inside grasp of marketers employed by just about any size organization.

Cross-sector marketing. Put very simply, cross-sector marketing refers to the practice of employing very good of other brands to raise the reputation and success of your own. The fast-food industry supplies a good instance of cross-sector marketing at its most rudimentry level. Studies have shown that fast-food restaurants which might be clustered together in just a short distance of 1 another report markedly higher sales than these in more isolated locations. This may sound counterintuitive, though the fact is that a number of different fast-food restaurants located inside same few blocks supply the consumer having a huge assortment of choices and increase the likelihood that shoppers will minimize to nibble on. Professional marketers project that cross-sector international marketing can become more commonplace within this coming year, including an increase in strategic partnerships to realize a better degree of success for anyone involved. Marketing is, without a doubt, not exactly what it was once. The simple truth is that our digital age provides marketing professionals with increased opportunities than ever before. Although every one of these trends are crucial to make note of, do not forget that the key part of any international marketing campaign is a thing considerably more basic: you need to manage to effectively speak with consumers and customers abroad. And that will mean employing the services of an experienced, professional translator. The first step with your international marketing efforts can take place today by contacting a good translation company and seeking the translator that best suits your business's needs.

At MI Translations, our persistence for our customers will be as unwavering as our dedication to providing accurate, precise translation services. We have been capable to distinguish ourselves as a result of our team and also the processes we employ to steer our work.